ELEVATE BEYOND
The Blog of Jake Kelfer
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Success Spotlight with Mike Wien – Founder and President, The Specific Edge Institute
After spending 28 years in senior marketing positions with Frito-Lay, Pepsi, Omni Hotels, CitiBank and Deloitte, Mike Wien left the corporate world 12 years ago to become an adjunct professor of marketing and franchising academic advisor at Georgia State University, a consultant dedicated to helping people in professional services become more effective at growing their business and an Ironman Triathlete who is a regular competitor in the World Championship. This unusual combination of real life experiences has given Mike the content to write a book and develop an inspirational speech that focuses on creating a competitive advantage when the two primary points of differentiation are reputation and relationship. He weaves relevant stories from his business and triathlon careers into a speech filled with practical ideas for being more successful in attracting new clients and living a more fulfilling life.
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To many of you reading, this probably doesn’t make any sense. Why would I choose book marketing for an activity in My 12 Month Journey? Let me tell you.
I chose to do book marketing during the month of March for a plethora of reasons. The most important reason is that I am releasing my first book at the beginning of May and need to start getting the word out. It is called Elevate Beyond and it is a real world guide to standing out in any job market, discovering your passion, and becoming your own person. Success Spotlight with Niki Angleton, Business Development Manager, Coliseum & Sports Arena at USC
In her own words: "I was born and raised in Houston, Texas, my grandfather actually came to the U.S. in 1920 from the Greek island of Kefalonia. You could say I am half Greek, half Texan :) Growing up I was a major athlete and performer playing volleyball, basketball and softball competitively through high school as well as the piano and guitar. I have a fraternal twin sister who went to UCSB while I went to USC (the best decision of my life) and studied Performing Arts and Music graduating in 2007." There's not much to say besides ENJOY! I'd love to hear your thoughts. Quick reminder: My first book is launching on May 1st, so stay tuned for updates and details. I will be putting out a Survey Monkey to join my launch team in the next few days and would love the support. Peace and love!
Two months down and this journey continues to amaze me. From learning some incredible dance moves to meeting new people, this month was filled with new experiences.
My 12 Month Journey is an experiment in which I do a different activity every month for the entire year of 2016 with a goal of inspiring people to break out of their comfort zone and pursue something they’ve always wanted to try. Watch my Final Challenge |
Hey, I'M JAKE!I am on a mission to help ambitious entrepreneurs and freedom seekers start their dream business, build a world-class network, and scale to 6 figures!
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